Brand North

Let’s capture your vision, values and voice with my signature brand identity design package, created for founders, makers and creatives.

Ready to craft a brand that feels like home?

Brand identity

With Brand North, you’ll receive a custom moodboard, colour palette, primary and secondary logo, and a style guide covering your brand elements and typography.

More importantly, the deliverables are shaped around your needs, so we’ll work together collaboratively to support your next steps.

Packages start from £1440
(rising to £1680 Nov 2026)

Design add-ons

Some clients need additional assets — like social media templates, email newsletter graphics or marketing collateral and packaging.

That’s why I offer design add-ons: to help us craft a considered brand identity with the creative direction you need to craft a style that feels true to you.

Add-ons start from £480
(rising to £540 Nov 2026)

Website styling

I offer Squarespace and WordPress website design and can collaborate with my partners to create or adapt your site, tailoring the design to support your goals.

This service is available to clients I’ve worked with on branding, ensuring your new identity flows seamlessly across your site.

Website styling from £960
(rising to £1080 Nov 2026)

What can you expect?

Discover

Every strong brand begins with a solid foundation. So I start with research — learning about you and your business, exploring where you’ve been, where you are and where you’d like to go. Initial steps include:

  • Branding questionnaire

  • Strategy call

  • Moodboard

  • Colour palette

  • Type (font) selection

Design

I believe in a single concept approach — one logo design based on a solid idea. This enables us to invest our time in the most valuable design solution and create a brand that meets the brief. This may cover:

  • Primary logo

  • Secondary logo

  • Brand mark

  • Type treatment

  • Design mockups

Deliver

In the final stages, I refine and export artwork and assets then supply a simple brand style guide to support you with launching your brand. You can expect to receive:

  • Print files

  • Digital files

  • Launch assets

  • File type instructions

  • Style guide

Brand North
£1,440.00

My signature package is for those ready to build a brand from the ground up. Together, we’ll get to the heart of your business — shaping a brand roadmap and developing a brand identity that supports where you are now.

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NOTE: Brand North is a significant investment and collaboration. We'll arrange a connection call to make sure we're the right fit and talk through your needs to confirm the scope and pricing. The starting price covers the core brand identity package. Depending on your needs, the total may increase if you require design add-ons, website styling or additional collateral. Payment plans are available at the checkout. Feel free to email me if you have any questions. I'm happy to hop on a call.

Let’s nurture your brand ↓

  • "Developing my brand with Sarah has been such a wonderful journey. From the moment we first spoke, she seemed to intuitively know what it was that I was trying to achieve with The Crafting Kind, and over the last few months she has brought all my ideas to life. I’ve loved her gentle, soulful approach to design, and can’t wait to continue working together."

    Kathryn Manning, The Crafting Kind

  • "Having been in business for a few years, it felt like the right time to refine my logo and palette and Sarah delivered beautifully. Her approach is warm and playful and I love how it’s all come together. It feels so good to finally have some consistency. Thank you, thank you, thank you!"

    Anna Dunleavy, Coach + Photographer

  • "Working with Sarah was such a seamless and joyful experience! The whole process was super organised and, as someone who finds it difficult to communicate a vision, she was so helpful and flexible in providing options that worked well together. I felt that she really understood the brand."

    Seyda Karimpour, Seasons of Work

  • Compatibility is vital to the creative process, and this is why I always begin with a connection call to make sure we’re a good match. It can also help to check out my branding and design portfolio to see if my style supports the aesthetic you’re aiming for. You might love how I communicate online, or perhaps you’ve been referred on by a happy client, but my body of work needs to appeal to you too!

  • The cornerstone of a successful branding project is effective communication. After a connection call to ensure we’re a good fit, the process begins with a questionnaire, moodboard creation, and a detailed discussion to explore ideas. Each of these touch points is a crucial part of the information gathering process and will help us align our vision before any creative work commences. The design process generally takes 8-12 weeks from start to completion.

  • A one concept approach can seem like a limiting one but when you break it down it makes creative sense, for it means that I can put all of my billable time into developing a single design, rather than spreading my resources thinly and ineffectively across several potential options. The completion of a branding questionnaire, moodboard and follow up discussions is usually enough to inform one concept idea, which I may provide one or two variations on.

  • If you’re purely looking for a logo to be created and have a good understanding of what you’re aiming for – plus a clear and considered design brief – then I’d recommend booking a design day in the form of a Brand Waypoint. These sessions will enable me to collaborate with you to execute something quickly and effectively.

  • One of my favourite parts of the process is seeing a client launch. Putting the branding and design work we’ve created into action is an exciting time, and the first step I take in supporting a client is in the supply of all graphics and assets. These include primary and secondary logos as well as stamps and icons. If you’re looking for specific help with updating collateral, packaging or websites, this can be discussed at the beginning of the project, where I’ll provide a tailored quote.

  • The branding and design process is a collaborative one and I want you to feel involved every step of the way; from our initial connection call through to the creation of a moodboard and the design of a concept. It’s important to me that you feel aligned with (and excited about!) the direction your brand identity is taking, so as a minimum, I ask that you take the time to complete a branding questionnaire and have at least two calls with me to discuss the design approach and branding concepts. The more time you dedicate to communicating with me, the stronger the result is going to be.

  • I like to book projects at least a few weeks in advance. Sometimes, clients will book in months before we’re due to start a project, which can be helpful in terms of planning. If you’re interested in working together, please get in touch and we can discuss availability and timescales based on my current workload and your own business activities.

Your questions answered

Brand North
£1,440.00

My signature package is for those ready to build a brand from the ground up. Together, we’ll get to the heart of your business — shaping a brand roadmap and developing a brand identity that supports where you are now.

View Options